Markets

Same workflow.
Eight different
sets of rules.

Discovery, availability, booking and delivery work identically wherever you shoot. What changes between markets is how work is priced, which credentials gate it, and who owns the footage afterwards — so each market gets its own front door rather than a filter chip.

8: Markets Each with its own buyers, credentials and rights
4: Pricing units Per event, per property, per day or per asset
45: Niches Searchable specialities inside those markets
1: Booking workflow Identical everywhere — that is the product

Sports

Beachhead

Game film, highlight reels and recruiting video

Youth, high-school, club and college programs. Seasonal, weekend-heavy and deadline-driven — Friday night has to be back by Monday.

Creators: 8
Open jobs: 15
Niches: 14

Conferences & events

Expansion

Multi-day conference, trade show and summit coverage

The closest structural match to sports: a run-of-show, a crew, session-level coverage and same-day selects. Professional buyers who run the same event every year.

Creators: 0
Open jobs: 3
Niches: 5

Music & live

Expansion

Tour dates, festivals and music video production

Routed across cities, credential-gated at the door, and unforgiving about turnaround while a tour is still running. The recurring buyer is the venue or promoter running 200 shows a year — not the festival, which books once and usually pays in credentials.

Creators: 0
Open jobs: 2
Niches: 5

Real estate

Expansion

Listing video, aerials and property tours

Agents, brokerages and property managers. Continuous rather than seasonal — every listing is a job — with 24-hour delivery as the floor, not the promise.

Creators: 0
Open jobs: 2
Niches: 5

Retail & brand

Expansion

Product video, campaign content and creator-led UGC

DTC brands, retailers and agencies. Briefed rather than scheduled, priced per asset, and the vertical where usage rights and whitelisting matter more than the day rate.

Creators: 0
Open jobs: 3
Niches: 5

Weddings & private events

Planned

Wedding film, same-day reels and private celebrations

The deepest creator supply of any vertical and the largest per-event spend — but the couple never books twice, so the recurring relationship is with planners and venues.

Creators: 0
Open jobs: 1
Niches: 3

Education

Planned

Campus marketing, admissions and advancement film

The warmest adjacency to sports — a college athletics department already buys this, and admissions, alumni and advancement sit in the same institution on the same contract.

Creators: 0
Open jobs: 1
Niches: 4

Hospitality & travel

Planned

Property, restaurant and destination content

Hotels, restaurant groups and destination marketers. Portfolio buyers who book across many locations at once, then refresh on a multi-year cycle.

Creators: 0
Open jobs: 1
Niches: 4

Why one platform

The workflow travels. The photographer mostly doesn't.

It would be convenient to claim that whoever shoots a football game can also shoot a house, a concert and a product table. That isn't true, and anyone in the industry would say so — gear, credentials and referral networks all diverge.

Capture clusters

Capture supply groups into adjacent sets — sports, events and music share a live-action skillset; property and hospitality share interiors; retail and food share a studio. Creators move within a cluster, rarely across one.

Post travels freely

Editors, colourists, designers and social managers work in every market on this platform, because an edit is an edit. Three of our seven disciplines are vertical-agnostic by nature.

The system is identical

Rate cards, live calendars, job posts, verification, messaging and reviews are one product serving eight distinct supply pools. That's what's actually being sold.